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February 12, 20117 years ago

"under 600" shot at 721

ELLENBOGEN CREATIVE produces video for the Ulster County Health Department in conjunction with NYS to help educate the public on the new Calorie Labeling Law for local fast food restaurants. "Under 600" will help people choose less food, and stay under 600 calories per meal when eating out at their favorite restaurants. Written and Directed by Michael Ellenbogen, the production team spent the last week shooting various scenes in studio B, creating real-life sets and virtual sets. Production Crew: Zoltan David (director of Photography) Chris Rahm (creative director) Ryan Rocap (audio tech) Chris Heitzman (production assistant) Chelsea Reynaud (production intern)
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February 10, 20117 years ago

SolarTech Renewables seen in new light, official website launch

Through the creative direction of Ellenbogen Creative, SolarTech Renewables has begun to see the light. Ellenbogen developed a new style guide, new logo, website design, a series of eight promotional videos, and the communication and messaging strategy for this growing company. The website was built and coded by the technical experts at 33Delivered. The logo was brought to life by an elegant, yet simple animation by resident motion graphics designer, Jeff Almquist from Zoetika Studios. SolarTech Renewables prides itself in being completely made in the USA including all raw materials, labor, and suppliers. Peruse the website and watch the videos to get a better sense of what Industrial Strength Solar is all about! www.solartechrenewables.com
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January 20, 20117 years ago

Powering up - New media companies finding Seven21, Kingston a great place to work

33Delivered, a web development and software application company which two months ago doubled in size to 22 employees and moved into a chic suite of offices on the second floor of the Seven21 Media Center on Broadway. As it happens, much of the brainstorming and cutting-edge creative work that is paving the way for this new media paradigm is coming out of Kingston.  Meanwhile, the tenancy of 33Delivered is just one of many fortuitous developments at the Seven21 Media Center. After a couple of rough years, the center is now thriving, with a 90 percent occupancy rate.
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January 13, 20117 years ago

Ellenbogen Crew Captures Capital Forum Event 1/11/11

Ellenbogen covers the Hudson Valley Economic Development Corporation's  - Upstate Venture Alliance of NY - Capital Forum Event in New Windsor, NY

Through the direction of Focus Media staff, the Ellenbogen production crew covered the interesting round table discussions and conducted several interviews with the movers and shakers in the region.  This was a forum to allow several Hudson Valley businesses the opportunity to give their pitch to investors. We had a host of innovative companies like Array Optronix give presentations. In addition, companies were given the opportunity to learn from investors and businesses that had already raise considerable capital. The forum featured TAYLOR BIOMASS ENERGY and AUREON BIOSCIENCES (Founding Member of NY BIOHUD VALLEY) www.hvedc.com
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January 10, 20117 years ago

Toolbox's video, "Bandsaw Magic" wins 'best of YouTube'

Woodworking in action, a video magazine published by Seven21's own Toolbox Productions, Inc., was chosen as 'best of Youtube' for the video "Bandsaw Magic." The video has over ONE MILLION views and growing quickly as well as the number of subscribers. The video was shot by the Woodworking In Action production crew at the Woodworking Shows in Pomona, CA featuring Adam Sandoval's highly skilled band saw techniques. Read more
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December 19, 20107 years ago

Ellenbogen unleashes its creative team on "Collar" the movie.

Ellenbogen Editor, James Granell begins the online post-production of the feature film "Collar" produced by Willy Gilly Productions of Goshen, NY. The film was shot locally in Orange County on the famous RED camera in 4K resolution. David Wilson, the producer and leading actor in the film, plans on completing the project here at Seven21 over the course of the next two weeks. The Ellenbogen team will be adding newly shot footage to the current rough cut, providing color correction, adding a new title sequence, and working on final audio post production. The current cut of the film has already won several film awards.
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December 17, 20107 years ago

Ny Daily News on KINGSTON, NY and Seven21: "High-tech on the Hudson"

We're excited about this article in the NY Daily News that profiles Kingston as one of the nation's unique "digital corridors". It gives a great sense of our community spirit and collaborative approach toward standing out as a creative and economic asset to the region. In particular, the article explores why so many NYC residents have relocated to our humble town of 22,000, and why the NYC money is starting to follow. We here at Seven21 are honored to be a part of the "digital dynamos" that are putting Kingston on the map. Please share this story with your friends and colleagues to spread the local love!
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December 13, 20108 years ago

Steve Heller & Cinetrope Entertainment Raise Over $8,500 Online

Woodworker/welder/artist/local legend Steve Heller has teamed up with Cinetrope Entertainment to create a documentary and reality TV show profiling his interesting art and life in the Hudson Valley. Last year Heller's custom car was first in class in a prestigious car show in California. This year, budgets are tight and the two turned to DIY fundraising site IndieGoGo to raise the estimated $8,500 it would take to get Heller's new custom job out to California to compete again. With a month to go, they have surpassed their original goal and continue to generate incredible support for their project. Read more...
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December 3, 20108 years ago

Evolving Media Network Launches new Keegan Ales Website

When Keegan Ales brewer/owner Tommy Keegan approached Evolving Media Network to revamp its official website, it was no surprise the initial conversations took place over a couple of his famous microbrewed beers. The boutique brews are produced a mere block and a half away from the Seven21 Media Center where EMN has its offices. It's not the kind of ultra-high-end, cutting-edge web technology the firm does on a day-to-day basis, but it does demonstrate their commitment to great aesthetics, fantastic functionality, great beer and great friends. Read the case study...
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December 1, 20108 years ago

Animator Jeff Almquist joins the Seven21 community

We'd like to welcome Jeff Almquist of Zoetika Studios... he's a talented animator who has worked on such projects as Ice Age 3, Marvel Ultimate Alliance 2 and many Flash and 3D projects for the pharmaceutical and defense industries. Check out his reel at http://www.jeffalmquist.com/
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